Hello from Nico and here is his story:
I just sold my startup Talknotes for $200,000 on @acquiredotcom on X (formerly Twitter)
I launched it last August when I was looking for an idea I could grow with paid ads, and made a MVP in one week.
I took it from $0 to $7500 MRR in just 11 months.
👉 Here is how I grew it from zero:
Nico smiles to the bank 💸🤯🤩💰🥳🎉
💡 Idea:
I got the idea when I tried to write a tweet using Google Doc's transcription tool, but it was terrible. And I was pretty sure I wasn't the one too lazy to type.
So I made my own solution, and Talknotes was created.
The audience is pretty broad so it was a perfect fit for Meta ads
However…
✅ Validation:
My rule is to only reinvest what the project generates, so, no ads until I make enough cashflow ❌
Listing on startup directories + a few Twitter sales generated $700 after 10 days.
Yes, it's not much, but more than enough to show there is interest in the product and tell me to keep working on it 🤩
I started adding the features users requested, but the launch effect started to wear off and daily revenues quickly went to $0 after a few weeks 🫥
I got depressed and almost gave up on the app... 😔
But luckily, my friends Marc Louvion and Dan Kulkov pushed me to continue and I'm glad they did because In October, I launched on @ProductHunt
and it blew up 🤯
It got Product of the Day and reached $1500 MRR thanks to the media coverage 🚀🚀. Until then, everything was done using vanilla JS/CSS/HTML + Node for back end.
It's simple and easy, but I saw the limitations, so I remade the app using @nuxt_js (handler for Nuxt.js on X or Twitter) to make it easier in the future 🏗️
(thanks to @blackevilgoblin and @piotr_jura for the content/courses! @Timb03 as well for the basics!)
After that, I took a break and then launched ads on Facebook.
The strategy is simple:
Catch people's attention, and show them how the app can help them improve their life. No need to over-complicate 🙅♂️
Making good creatives is 80% of the job when doing ads on Facebook, most of the technical stuff is done by AI now.
Thanks to the boost in traffic, I implemented a feedback loop:
1) Get new users 👥
2) Learn to know them with the onboarding form 💬
3) Make more ads based on the data you get from onboarding 📝
And it completely blew up. MRR doubled in ~2 months
However... In May, I had a bad burnout 🥵😩. Multiple bugs slipped into the app, and I had to spend 2 days fixing everything in an emergency while revenues plummeted.
This completely fucked me up mentally and had a hard time working on the app after that 💀💀
So I decided to list it on @acquiredotcom the official website is acquired.com and made a Twitter post
I listed it for $200,000, a pretty low price considering the revenues and fast growth.
I could have gotten $300,000 if I accepted payment over time, but $200,000 today is better than $300,000 tomorrow for me.
🚨 The process went smoothly until we tried to use Escrow, which almost fucked up the whole deal.
(details)
I got extremely lucky because the buyer really wanted to buy the app, but this could have ended the deal.
We had to wait over a week to get the money back from them, even tho they said they already refunded it.
But luckily, after threatening them, they sent it back the next day 🙃
The buyer finally got the money back, I transferred every asset to him, and he sent me the wire.
With the profit made from the app + the sale, and other projects, I'm 30% away from being a millionaire 🤯
With this amount, I can pretty much retire in Asia if I want to.
But that's just the beginning, I’m going to launch new projects soon! 🚀
But before that, I need to take a real vacation and detox. My brain is completely fucked up by those last 2 months.
I gained weight, and got brain rot from scrolling all day waiting for the acquisition to move forward 💀💀
Surprisingly, doing absolutely nothing is 10x more exhausting than working 15h per day 🥱
Now, all this might sound like an overnight success.
It is not ‼️
This is the result of 7 years of failure and working like a madman.
I launched over 40 projects in those 7 years, and most of them failed. But a few took off, and that’s all I needed
All those weeks working 15h/day without weekends and vacation feels soul-sucking when you don’t see the end, but this is what took me there
You only need to win once to snowball everything. Work hard, focus, fail a lot and keep shipping fast. 🚀🚀
Thanks to you for reading until here, and thanks to everyone who supported me 🤞